Tommy Hilfiger celebrates the launch of EXHIBITIONISM

As the exhibition’s on-going official apparel sponsor, Tommy Hilfiger has created a capsule collection under the rock-and-roll-inspired ‘Hilfiger Denim’ label that includes iconic imagery from The Rolling Stones. The limited-edition collection features T-shirts, for men and women, with graphics ranging from the gorilla on the “GRRR!” greatest hits album cover to the band’s iconic tongue logo rendered in an exclusive US flag motif and a Pop Art-inspired montage. Also featuring men’s and women’s jackets, the capsule collection includes satin bombers with embroidered tongue logos, leather jackets with hand-painted Rolling Stones imagery emblazoned on the back, distressed and bleached denim jackets with vintage Stones artwork and utility jackets with customized Stones patches and prints. The women’s offering also includes cut-off distressed denim shorts with badges.

“The Rolling Stones were one of the first bands I fell in love with as a kid, and their music has remained a huge source of inspiration for me,” said Tommy Hilfiger. “I’m honored that the Stones have grown to become longtime friends and we have had some amazing collaborations together, including our sponsorship of their ‘No Security’ tour in 1999. Throughout my career, I’ve always looked for ways to blend fashion and music and our sponsorship of EXHIBITIONISM is another incredible opportunity to fuse these two worlds.”

Tommy Hilfiger Dee HilfigerTommy Hilfiger and Dee Hilfiger

The largest touring experience of its kind to be staged by any band or artist, EXHIBITIONISM explores the musical heritage that took the Rolling Stones from a London blues band in the early 1960s to a global cultural phenomenon. Through a fully immersive, multi-media experience, the exhibit offers rich insight into the band’s 50-year history and features over 500 rare and original Rolling Stones’ artifacts.

Other guests who attended the North American launch included Martin Scorsese, Matt Lauer, Jimmy Fallon, Lorne Michaels, John Varvatos, Anna Sui, Marc Jacobs, Luke Treadaway, Bob Gruen, Patti Richards, Theodora Richards, Ella Richards, Charlotte Watts, Sally Wood and more.

WHERE: Industria Studios, 775 Washington Street | New York, NY 10014
WHEN: Tuesday, November 15, 2016