Keeping up with SARKK
Read the latest news on how SARKK is establishing Tommy Hilfiger and Calvin Klein as two of the world’s most iconic brands, maintaining its leader position in the region.
Calvin Klein Celebrates Chosen Families Within the LGBTQIA+ Community in This is Love Campaign
Debuts “This is Love” collection Launching today, Calvin Klein’s latest campaign, This is Love, celebrates chosen families within the LGBTQIA+ community. Our cast of friends, partners, lovers, neighbors, allies and more share what family means to them, highlighting the spectrum of intentional and important connections that exist within the LGBTQIA+ community. The campaign features the brand’s new collection, a reimagined approach to Pride. Captured by John Edmonds in the emotive style of a photo album, the campaign cast includes LGBTQIA+ trailblazers, entertainers and advocates. The campaign...
Tommy Hilfiger announces global “Play it Forward” partnership with Shawn Mendes for the next evolution οf its sustainability journey
The multifaceted partnership kicks off with the Summer 2022 ‘Classics Reborn’ campaign and will include a US$1 million donation to Shawn Mendes’ world tour to help mitigate and offset its environmental impacts. AMSTERDAM, THE NETHERLANDS (MAY 2022) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], is pleased to announce its “Play it Forward” partnership with Canadian singer-songwriter Shawn Mendes, to build upon their shared vision for a better future. The multifaceted collaboration will kick-off with Shawn Mendes as the face of the Summer 2022 global campaign, titled “Classics Reborn,”...
PVH EUROPE ACCELERATES COMMITMENT TO CIRCULARITY THROUGH PARTNERSHIP WITH INFINITED FIBER COMPANY
AMSTERDAM, THE NETHERLANDS & ESPOO, FINLAND (MAY 2022) - PVH Europe, the headquarters PVH Corp.’' [NYSE: PVH] European operations announces a multi-year partnership together with circular fashion technology group, Infinited Fiber Company to elevate the sustainability of products offered in Europe under PVH Corp.’s iconic Calvin Klein and TOMMY HILFIGER brands. Infinited Fiber Company uses breakthrough textile waste regeneration technology to create Infinna™, a novel textile fiber, which will first be used to craft TOMMY HILFIGER products in Europe, before scaling to Calvin Klein products. This...
TOMMY AND DEE HILFIGER ATTEND THE 2022 METROPOLITAN MUSEUM OF ART’S COSTUME INSTITUTE BENEFIT
Hilfiger’s guests included Shawn Mendes and Anthony Ramos in custom TOMMY HILFIGER. WHAT: Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces that Tommy and Dee Hilfiger attended the Metropolitan Museum of Art’s Costume Institute Benefit on May 2, 2022 in New York City to celebrate the opening of In America: An Anthology of Fashion – the second of a two-part presentation. The exhibition explores the foundations of American fashion through a series of sartorial displays featuring individual designers and dressmakers who worked in the United States from the 19th to the mid-late...
TOMMY HILFIGER ANNOUNCES THE LAUNCH OF TEAM TOMMY INITIATIVE TO CHAMPION GAMING COMMUNITY
AMSTERDAM, THE NETHERLANDS (FEBRUARY 2022) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], is pleased to introduce Team Tommy, a new community-led initiative designed to recognize the gaming world. Rooted in Tommy Hilfiger’s historical legacy of fostering new and emerging talent, Team Tommy seeks to empower a new wave of Futuremakers and champion creatives in the gaming space for their unique talents. “We’ve never done anything like this before,” said Tommy Hilfiger. “Not only is this an exciting step for us as we enter the metaverse, but we’re connecting with and building...
TOMMY HILFIGER JOINS INAUGURAL DECENTRALAND METAVERSE FASHION WEEK IN PARTNERSHIP WITH BOSON PROTOCOL
Continuing the brand’s focus on digital innovation and exploring new consumer channels, TOMMY HILFIGER will virtually present its Spring 2022 collection at the first-ever Metaverse Fashion Week. AMSTERDAM, THE NETHERLANDS (March 2022) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], is pleased to announce its participation in the Metaverse Fashion Week hosted by Decentraland, the world’s first virtual world owned by its users, from March 24 to March 28, 2022. TOMMY HILFIGER will virtually showcase its Spring 2022 collections, plus host a digital retail platform where consumers can...
WINNERS OF THE TOMMY HILFIGER FASHION FRONTIER CHALLENGE RECOGNIZED FOR DRIVING SOCIAL INNOVATION AND INCLUSIVITY IN THE FASHION INDUSTRY
The jury panel, which included changemaker Yara Shahidi and Mr. Tommy Hilfiger, awarded the €200,000 and mentorship prize package to Rwandese and Dutch startups to support their endeavor to reshape the fashion landscape. AMSTERDAM, THE NETHERLANDS (JANUARY 2022) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], is pleased to announce Lalaland and UZURI K&Y as winners of the third Tommy Hilfiger Fashion Frontier Challenge, a dedicated global program designed to find and support ideas that lead to a more inclusive fashion landscape. The program’s final virtual event took place on...
TOMMY HILFIGER CELEBRATES THE RETURN OF THE HOLIDAY SEASON WITH THE FALL 2021 WORLD OF HILFIGER HOLIDAY CAMPAIGN
The campaign brings to life the joy of the holiday season, embracing old and new traditions and the spirit of New York City, inviting consumers to holiday in their own unique way. AMSTERDAM, THE NETHERLANDS (NOVEMBER 2021) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces the Fall 2021 WORLD OF HILFIGER Holiday campaign, which welcomes the holiday spirit with a joyful approach to the season, embracing old and new traditions, fresh beginnings and the brand’s NYC roots. The collection will be available globally online at tommy.com and in select stores across and from select...
CALVIN KLEIN LAUNCHES ITS E-COMMERCE PLATFORM IN GREECE
AMSTERDAM, - December 9, 2021 - Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp [NYSE: PVH], announced the launch of its e-commerce platform in Greece on calvinklein.gr. This launch comes after a successful partnership with Sarkk SA, the exclusive distributor and e-commerce partner of Calvin Klein in Greece. Sarkk SA will operate all product categories of the fashion lifestyle brand, including Calvin Klein Jeans, Calvin Klein and CK Calvin Klein lines. calvinklein.gr offering is centered around elevated modern essentials with an emphasis on comfort and minimalism. Calvin Klein’s...
TOMMY HILFIGER AND TIMBERLAND CELEBRATE NINETIES HERITAGE WITH THE FIRST DROP OF TOMMYXTIMBERLAND COLLECTION
Drop 1 of the TommyXTimberland collection brings an exciting clash of the iconic brands, mixing signature styles from the past for present-day showstoppers. AMSTERDAM, THE NETHERLANDS/STRATHAM, NEW HAMPSHIRE, USA (OCTOBER 2021) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], and global outdoor work and lifestyle brand Timberland, announce the first of two drops of the Fall 2021 TommyXTimberland collection. Bringing together the classic American DNA of TOMMY HILFIGER and TIMBERLAND’s authentic outdoor and work aesthetic, the collection consists of apparel, footwear and accessories. The...