Keeping up with SARKK
Read the latest news on how SARKK is establishing Tommy Hilfiger and Calvin Klein as two of the world’s most iconic brands, maintaining its leader position in the region.
SARKK launches the new Tommy Hilfiger flagship store at The Mall Athens
Τhe new flagship store of the iconic American brand TOMMY HILFIGER opened its doors in the busy shopping center ‘The Mall Athens’ on September 24, 2020. The two worlds of the brand, TOMMY HILFIGER and TOMMY JEANS, are now located in a unique space, creating the ultimate fashion destination for key staples and fashion statement pieces. More specifically, the consumers who visit the 340 m2 flagship store will have the opportunity to explore the latest TOMMY HILFIGER collection, which reinvents the brand’s classic heritage through the prism of an all-American kaleidoscope, combining the country...
TOMMY HILFIGER LAUNCHES FALL 2020 GLOBAL CAMPAIGN INSPIRED BY THE SPIRIT OF MOVING FORWARD TOGETHER
The campaign will connect with consumers through activations designed to uplift, unite and inspire fans to create a better future. AMSTERDAM, THE NETHERLANDS (SEPTEMBER 2020) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces its Fall 2020 global campaign, which embodies the spirit of Moving Forward Together to shape a better future. Throughout the season, initiatives celebrating the philosophy at the heart of the campaign will invite fans of the brand to unleash the power of the collective through co-creation and customization initiatives as well as local collaborations...
TOMMY HILFIGER ACCELERATES SUSTAINABILITY JOURNEY WITH AMBITIOUS MAKE IT POSSIBLE PROGRAM
Driven by a vision to ‘Waste Nothing and Welcome All’, Tommy Hilfiger’s sustainability program Make it Possible sets 24 bold targets around circularity and inclusivity towards 2030 AMSTERDAM, THE NETHERLANDS (AUGUST 2020) - Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH] announces Make it Possible, a bold approach to environmental and social sustainability that reinforces the organization’s commitment to create fashion that ‘Wastes Nothing and Welcomes All’. With Make it Possible, Tommy Hilfiger is initially committing to 24 ambitious targets centered around circularity and...
SARKK SA Announces the Opening of new CALVIN KLEIN JEANS Store at Golden Hall in July 2020
Athens, July 2020 – Calvin Klein, represented in Greece by SARKK SA, announces the opening of the new CALVIN KLEIN JEANS store at Golden Hall in July 24 2020, as a part of SARKK’s business development plan. After its successful course in the exclusive distribution of Tommy Hilfiger in Greece, Cyprus, Romania, Bulgaria, Albania, Northern Macedonia and Moldova, SARKK continues to invest dynamically and expands the portfolio of the brands it represents in the Greek market, with optimism and an eye to the future. The 265-square-meter store will offer a full range of men and women’s CALVIN KLEIN...
TOMMY HILFIGER COMMITS TO ADVANCING MINORITY REPRESENTATION THROUGHOUT THE FASHION & CREATIVE INDUSTRIES
On May 31, 2020, American designer Tommy Hilfiger called for bold change in support of the Black Lives Matter Movement, stating, “What’s happening is not ok. We need action.” After taking time to listen, reflect and discuss, the TOMMY HILFIGER brand’s next step in this journey is to commit $5 million in annual funding toward a 3-pillared platform with the mission of advancing minority representation in Fashion, and beyond. AMSTERDAM, THE NETHERLANDS (JULY 2020) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], is launching the People’s Place Program, a three-pillared platform with...
ALESSANDRA AMBROSIO WEARS TOMMY HILFIGER
WHAT: Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces that Brazilian supermodel Alessandra Ambrosio wore TOMMY HILFIGER on her Instagram account on July 6 and July 7, 2020. Alessandra Ambrosio wore a knitted flag sweater from HILFIGER COLLECTION, currently available at select TOMMY HILFIGER stores globally and on tommy.com. WHERE: Malibu, US WHEN: Monday July 6, Tuesday July 7, 2020
TOMMY HILFIGER LICENSES TAILORED COLLECTION
Renowned, Italian tailoring house, Lardini, will become the new licensee for the TOMMY HILFIGER TAILORED trademark as of Spring 2021, fueling the next phase of growth for this business segment. AMSTERDAM, THE NETHERLANDS (JUNE 2020) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces that Italian tailoring house, Lardini, will license its TOMMY HILFIGER TAILORED trademark. Beginning with the Spring 2021 seasonal collection, Lardini will design, produce and distribute TOMMY HILFIGER TAILORED suits, jackets, suit separates and classic pants across the EMEA and APAC regions. This...
TOMMY HILFIGER ADAPTIVE COLLECTION – SPRING 2020
Tommy Hilfiger Adaptive, an innovative collection of clothing designed to make dressing easier for adults and children with disabilities, will launch in Europe for Spring 2020. The Tommy Hilfiger Adaptive collection features the same classic American cool with a twist designs as other TOMMY HILFIGER collections for men, women and kids. In line with TOMMY HILFIGER’s ongoing commitment to inclusivity and diversity, Tommy Hilfiger Adaptive styles are designed to promote ease of movement with easy closures, seated-wear solutions and fits for prosthetics. More than one billion people globally...
TOMMY HILFIGER - Color Galore
COLOR GALORE SPRING 2020 TOMMY HILFIGER reimagines everyday essentials in the Spring 2020 Color Galore drop – a seasonal celebration of pastel polos, cable-knit sweaters and more. LET’S GET COLORFUL With a palette spanning red, pink, yellow, blue and mint green, the Spring 2020 Color Galore drop contains TOMMY HILFIGER classics for every mood and moment. PERFECT PASTEL PIECES Energetic, sunny staples lead the season, with timeless styles available in fresh new colors ranging from primary to pastel.
Amy Jackson wears TOMMY HILFIGER
WHAT: Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces that British actress Amy Jackson wore TOMMY HILFIGER on her Instagram account on May 13, 2020. Amy Jackson wore a signature white relaxed fit T-shirt featuring the iconic TOMMY HILFIGER logo on the front. These are currently available at select TOMMY HILFIGER stores globally and on tommy.com. WHERE: London, U.K. WHEN: Wednesday, May 13, 2020 Link: https://www.instagram.com/p/CAIdgS7JPhR/